Search Engine Marketing (SEM) and Optimisation (SEO) are techniques being employed by businesses of all sizes to increase their online visibility and drive customers to their websites. In the current consumer climate where individuals rely heavily on the internet for advice on what to buy, and where to buy it from, to have your business listed below your competitors could be detrimental to the performance of your business.

Did you know that 93% of internet users don’t look past the first two pages of search results? Or that 33% of people believe that the companies found at the top of the search results are a major brand, and equate a higher page ranking to a higher quality product?

matesrates utilise SEM and SEO techniques to raise your online business profile, build your brand awareness and inevitably increase your customer base.

SEO increases your website’s visibility to search engines. This results in higher page rankings on search results after potential customers enter keywords and phrases relevant to your industry into Google or Yahoo.

matesrates will optimise and continually revise various aspects of your website to improve your businesses chances of achieving higher rankings on these search engines. Speak to us today about how we can optimise your website and increase the amount of traffic to your website.

As well as optimising your website, matesrates also offer a SEM service. Our online marketing service involves utilising paid search engine listings, to ensure your website reaches customers using search engines to research their purchases.

matesrates has the ability to create an integrated internet advertising campaign for your business either as a whole, or for a specific product or service you wish to market online. Using Pay-Per-Click (PPC) advertising, matesrates will design a campaign to suit your budget and time frame, ensuring your website receives a prominent position on relevant search result pages of a specific search engine. You only pay for each potential customer that clicks on your link, so you only pay for results!

To discover more about the eMarketing solutions that matesrates can provide your business, please contact us on (08) 6364 3796 or via the enquiry form below.